Sports Tech Industry Expert Will Help Prevent Biometrics Expand Operationally and Commercially
MINNEAPOLIS (JUNE 09, 2022) — Prevent Biometrics, which developed the industry-leading instrumented mouthguard used across sports globally, announced today that sports tech executive Karl Hogan has joined the company as an advisor.
In his role, Hogan will work closely with CEO Mike Shogren to help the company expand both operationally and commercially, adding to the company’s burgeoning list of users which includes World Rugby, the United States Department of Defense and over 100 sports organizations around the world.
Hogan spent five years with sports analytics company Catapult, most recently as senior vice president of communications & partnerships. He previously held positions as commercial director and global head of league and data partnerships with the company.
“I’m excited to be part of the Prevent team,” Hogan said. “The experience of the management team and board gives me great confidence that we can execute on this defining moment in the sports industry. Head impact data can genuinely help protect athletes at all levels. Prevent’s product is the most accurate and protectable technology in the market. We have a genuine technology for leagues and governing bodies that can positively impact participation in contact sports, deliver on responsibilities for player safety, as well as create a new commercial opportunity through sponsors.”
The move comes as interest in Prevent’s instrumented mouthguards is growing across sports.
“Karl has a unique experience, covering high commercial growth, mergers, acquisitions and executive experience,” Shogren said. “He’ll undoubtedly help us scale by using his know how and experience in the space to continue to globalize our brand.”
